The Blog

Stories are key to building real connections and generating conversions.

Get to the bottom of what’s going on with your hashtags.

why you need alt text and how to use it

Have you ever heard that if you post a Layout to your Instagram story, it will increase your story views? I heard this, so I decided to test it out over a period lasting a couple of weeks so I could report back on how it went for you all. What’s a story Layout? The...

So if you haven’t heard, last week Instagram accidentally removed like counts for a lot of users, but has since restored them. If you have concerns about the Instagram like counts getting removed, you’ll want to keep reading this blog post. It’s time to stop...

Instagram stories are an incredibly important asset to your Instagram strategy

Are you doing everything you can to optimize your post for success?

In my full-time social media job, I’ve managed to double our Instagram engagement in a year. One key part of that is strengthening our captions (also known as copy) to make them clear, inviting, and engaging.  Start with a strong opener. Instagram will only give...